Here’s an ad I proposed for The Singular Exploits of Wonder Mom and Party Girl:
It turns out that the only person who immediately got that the white line down the middle of the ad was meant to represent a line of cocaine was my publisher, Martin Shepard. Everyone else I showed it to had to think about it for a bit to figure out what I was getting at — and these were people who read the book! And the first rule of thumb in advertising on the internet (which I just made up) is that you need to remember that nobody on the internet wants to think. So, I went back to the drawing board and came up with this one:
This one is pretty straightforward and easy to read (and it’s probably the one that we’ll go with), but I couldn’t leave well enough alone, so I came up with this one, which is a bit of a compromise between the two:
In any event, let me know which ad you think works best. In the meantime, feel free to pre-order a copy of my book! You save almost 50% if you pre-order it from Amazon. And if you’re a Kindle or Nook user, it’s already available, so no wait!